Job Title

SENIOR MARKETING MANAGER – RETAIL PRODUCTS

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Job Description

Responsibilities:

  • To  drive credit card portfolio through marketing campaign, managing P&L, and achieving business targets;
  • To embed digitalization in all initiatives relating to acquire, engage and transact for customers;
  • To perform data analysis on credit card portfolio & potential target customer segments to drive further business opportunities;
  • To create competitive edge for Credit Card Business by exploring & developing new products tapping into different customer segments through various channels including both digital & conventional ones;
  • To develop and enhance process for efficient service delivery in different channels e.g. online & mobile banking for credit card acquisition/usage, and create strong selling proposition;
  • To explore and revamp current card acquisition processes to streamline/enhance workflows in order to acquire new customer via different channels including online, mobile banking and e-marketing, etc;

 

Requirements:

  • University graduate in Marketing, Business, Finance or related discipline;
  • Minimum of 8 years’ experience in the banking industry, of which, at least 3 years’ in retail lending or related sector;
  • Sound knowledge of retail lending products and relevant lending guidelines;
  • Strong communication, planning and analytical skills as well as high risk awareness;
  • Able to work under pressure with tight deadlines;
  • Proficiency in both spoken and written English and Chinese.


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Interested parties please send your detail resume in MS WORD format with current and expected salary through “APPLY FOR THIS JOB”.

All data collected will be used for recruitment purpose only & will be used strictly confidential.
Only shortlisted candidates will be notified.

Required: Banking / Finance, Executive, Marketing / Public Relations
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SENIOR MARKETING MANAGER – RETAIL PRODUCTS (ID: 2400)

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