Job Title

Senior Manager, Bank Digital Marketing

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Job Description

Job duties:

  • Lead team members to initiate and optimize internal and external digital marketing promotions to achieve channel acquisition and engagement targets
  • Work closely with and assist Department Head to explore, identify and engage startup or FinTech solutions for customer acquisition and retention
  • Take initiative to explore the market trend, new technologies, new FinTech products and business models
  • Responsible for digital and social media channel acquisition, marketing and on-boarding strategy for different banking products
  • Engage with businesses to understand and translate business objectives into marketing ideas, segmentation, concepts and campaign frameworks


Job requirements:

  • Degree holder in Finance, Marketing or related disciplines
  • Over 6 years of experience in digital marketing in banking or wealth management industries, or relevant experience in related consultancy for banking or wealth management clients
  • Solid experience in digital media and acquisition preferred
  • Good business knowledge in digital marketing, FinTech, e-commerce and related strategies in banking and wealth management products and segments


Candidates with less experience may be considered as “Manager”


Interested parties please send your detail resume in MS WORD format with current and expected salary through APPLY FOR THIS JOB.

All data collected will be used for recruitment purpose only & will be used strictly confidential.
Only shortlisted candidates will be notified.

Required: Banking / Finance, Marketing / Public Relations

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Senior Manager, Bank Digital Marketing (ID: 2763)

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