Job Description
Responsibilities
- Design and develop data analytics initiatives to identify business development opportunities for Personal & SME customers
- Conduct market intelligence and customer behavior analysis to support segment and product strategy formulation
- Use of business analytics and campaign management to enhance competitiveness of retail banking products
- Implement continuous continuous data mining to develop effective tracking mechanism to improve key business drivers
- Coordinate with sales channels and relevant stakeholders to maximize campaign effectiveness
Requirements
- Degree holder with minimum 6 years’ experience in business analytics, preferably under SME or Retail Banking franchise in a banking environment
- Proficient in statistical tools with SAS programming knowledge
- Skilled in data analysis to draw insights
- Good presentation and communication skills;
- Good command of written and spoken English and Chinese.
Interested parties please send your detail resume in MS WORD format with current and expected salary through “APPLY NOW”
All data collected will be used for recruitment purpose only & will be used strictly confidential
Only shortlisted candidates will be notified